Six-client roster
Each brief is a project. Monday is a set of home screens, not one sheet.
Solution
Agency monitoring without keyword bleed
Your roster is the product. TrendM8 keeps each client in its own project so juniors, directors, and clients see one consistent story per brand.
Why agencies use TrendM8
Agencies live in handoffs: new business, weekly stand-ups, and Friday readouts. When monitors live in shared spreadsheets, keywords leak between accounts and directors re-build decks from five tabs. TrendM8 maps cleanly to how you already organize work: a project per brief, monitors per workstream, reports per run.
Roster-scale projects
Spin up a project when you win the business. Add monitors for corporate news, a product launch, or a CEO profile. Social analyses sit beside news in the same project history.
Same brief for every seniority
Directors and juniors open the same dashboard and reports. You spend review time on narrative, not on checking whether someone copied the wrong keyword list.
Real scenarios
Friday readout
Account lead forwards the monitor report. Client sees volume, sentiment, and quotes without a custom PowerPoint rebuild.
Pitch support
New business asks for a category view. Stand up a temporary project with competitor monitors for the credentials meeting.
Onboarding a new client
Create the project, document industry and monitors in settings, and run the first analysis before the kickoff so the room starts with live data.